How to Introduce Solar to Others
Getting Referrals can be easier than you think especially with a few tips. mention solar to your friends, family, neighbors, and co-workers
How Do I Recommend Solar to a Friend?
Most consumers tend to shy away from or even forget about recommending a product to a friend or family member. When it comes to solar energy and independence, many homeowners might refrain from referring a friend because of the price tag. Luckily, the more a product is enjoyed, the more likely we are to recommend it.
If you love your solar panels, here are a variety of ways to bring it up in a conversation:
The New Instal Approach
One of the biggest marketing advantages of solar is it is installed outside. With new black panels spanning across your roof, neighbors and friends can quickly become curious and want to know why you decided to go solar. This provides the perfect opportunity for solar owners to highlight the variety of solar benefits that are hard to pass up. Oftentimes, your neighbors will approach you to ask more questions.
When a neighbor, friend, or family member comes to you and asks questions, the best thing you can do is tell them why you love your new system and recommend they get a free quote for their house. This is a great time to give them either my information or ask them if they would be open to me giving them a call.
P.S. Remember, to receive payment for referral, I must be the first form of contact.
Be sure to contact me or have them contact me to set an appointment first.
The Power Bill Approach
One of the main benefits of going solar is the homeowner begins to own their energy. Rather than having to pay a utility company for the energy they use at a price they cannot control, solar owners can generate all the power they need. In some cases, even build up a surplus to be used in the future or sold back to the utility company at a specific rate.
What homeowner does not want to control the cost of their electric bill? By simply asking a friend or a neighbor if they are tired of paying a high electricity bill, you can create an opportunity to present residential solar.
To lead them into an effective conversation, you can ask, “Have you ever considered solar?” By asking this simple question or similar like it, you will better understand their thoughts are on solar and if it is in their future. If your questions and experience pique their interest, then you can recommend they talk to one of our solar specialists. Reassure them the consultation is 100% free and that there are no risks associated with getting a custom quote
3. The Electric Car Approach
With almost every brand of automobile releasing a new electric vehicle (EV) model, electric cars are becoming increasingly more common in America. They also provide a conversation starter to recommending solar – owning an electric car means having to pay a higher monthly electricity bill. Solar energy would be the perfect investment for an EV owner.
Like their vehicle, solar is a sustainable energy source, and it allows them to avoid one of the biggest downsides of having an electric vehicle. The best way to approach the conversation is to first ask how they like their new car. If they give a positive response, it is more than likely they will be interested or at least open to the idea of solar, and they will naturally have more questions about your experience. This opens the opportunity for you to recommend they reach out and receive a free solar quote!
4. The Eco-Friendly Approach
Another approach to engage in conversation about solar is to talk about its impact on the environment. The average residential solar system will offset the energy produced by almost 170 tons of carbon dioxide in its lifetime, similar to burning 80 tons of coal. These eye-opening and impactful statistics can make any homeowner rethink their impact on the environment.
You can also mention how Blue Raven Solar has developed a partnership with the GivePower Foundation, which builds solar-powered desalination water farms producing up to 70,000 liters of clean water per day for communities in areas that do not have access to clean water. With every Blue Raven Solar installation, they donate a portion to GivePower, providing access to clean water to people all over the world.
By highlighting the environmental and social benefits of going solar, your neighbors and friends will be more than willing to see if solar is right for them.
Why Should I Recommend Solar to a Friend?
With a variety of new ways to bring up solar into a conversation, you might be wondering: what’s in it for me?
If helping a friend or family member is not enough to convince you to promote solar, we have created a referral reward program to give you $500 for your first friend who goes solar with Blue Raven Solar, $1,000 for the second, and $1,500 for the third friend and every friend after that.
There is no limit to how many friends you can refer to Blue Raven Solar or rewards you can receive!
